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Methodology, analysis, tools, and stories for qualitative researchers.

Research Tools

How Do You Anonymize Transcripts Before Using AI?

Redacting names isn't enough anymore. Here's what direct and indirect identifiers actually are, how a recent study re-identified interview participants using AI web search, and a workable de-identification workflow to run before any transcript touches an AI tool.

5 min read

Coding & Analysis

Do I Have Too Many Codes? A Sanity Check for Your Codebook

Most applied projects land between 30 and 70 codes, and past 100 a consolidation pass is usually overdue. The real test, though, is whether you can still tell your codes apart. Here are the warning signs of codebook bloat and how to merge, nest, and prune without losing nuance.

5 min read